Brand system

IonSniff visual identity.

A technical, premium, calm, protective, innovative, serious, and trustworthy identity system for electrolyte vapor detection.

Logo direction

A protective sensor mark with a clean wordmark.

The primary mark combines an ion trail, shield silhouette, sensor wave, and battery-energy cue. The wordmark stays simple: IonSniff, set in a modern sans-serif with tight but readable proportions.

Ion trail

A controlled vapor plume orbiting a sensor point, expressing chemical awareness without panic.

Battery shield

A battery cell nested inside a shield for protective residential and commercial safety cues.

Signal cell

Sensor wave rings emerging from a compact battery silhouette for detection-first contexts.

Molecular mark

A restrained electrolyte molecule motif for lab testing, technical buyers, and OEM conversations.

Color palette

Scientific contrast with calm signal energy.

Deep Navy

--panel

Trust, premium technology, serious safety context

Electric Blue

--signal

Sensing, signal waves, active detection

Lithium Green

--safety

Battery energy, confirmation, protective states

Vapor Blue

--vapor

Electrolyte plume gradients and scientific diagrams

Lab Gray

--muted

Technical metadata, cards, and validation background modules

Amber Warning

--warning-accent

Caution, alerts, non-alarm warning emphasis

Typography

Readable technical confidence.

Primary recommendation: Inter for body copy and interface text. It is neutral, highly legible, and already aligned with the site system.

Premium technical alternatives: Satoshi, Avenir Next, Neue Haas Grotesk, IBM Plex Sans, or Space Grotesk for headings when a more distinctive launch brand is needed.

Usage rule: headings should be confident and compact; body copy should stay plainspoken, technical, and calm.

Website visual elements

A system of vapor, signal, shield, and lab evidence.

  • Subtle vapor gradients that move slowly and remain calm, never smoky or alarming.
  • Battery cross-section illustrations showing cells, electrolyte zone, airflow, and sensor placement.
  • Sensor wave animations using thin rings, precise timing, and reduced-motion fallbacks.
  • Safety shield cards for trust-building claims, disclaimers, and buyer confidence modules.
  • Current product visualization with stable device proportions for consistent website and sales presentation use.
  • Validation background cards for controlled testing, representative vapor conditions, and ongoing documentation.
  • Technical diagram blocks with grid lines, numbered pathways, and restrained annotations.

Icon set

Line icons for safety, battery, and technical contexts.

Electrolyte vapor

Battery cell

Home garage

E-bike

Scooter

Power tools

Drone

Lab tested

Early warning

Rugged extension

Industrial monitoring

OEM platform

Voice

Direct, precise, safety-focused, and never alarmist. Use careful claims such as designed to detect and early-warning layer.

Layout

Use broad white space, restrained cards, technical diagrams, and stable product proportions. Avoid clutter and unsupported performance numbers.

Motion

Use subtle vapor drift and sensor-wave motion. Always respect reduced-motion preferences and keep animations slow and protective.